There is a new passion sweeping across the globe that's fun and beneficial to your health: using a Hoop as a form of exercise and as a way to wiggle away those extra pounds to get in shape this summer. Hooping is as simple as spinning a weighted adult sized hoop rhythmically around the waist.

Hoopnotica provides an energizing, effective, and low impact workout that tones muscles, increases flexibility, improves coordination, and strengthens the cardiovascular system. Simply hooping around the waist burns an average of 300 calories an hour, where more vigorous hooping can burn up to 600 calories an hour!

Hoopnotica's instructional DVD's make Hooping simple! Most users are surprised by how quickly they learn how to "keep the hoop up". Even for beginners, the mere act of maintaining momentum provides a great cardiovascular workout. As your skill improves, the weight helps to
maintain control of your movement and build muscle tone in select areas.

Celebrities such as Marissa Tomei, Liv Tyler, and Beyonce are finding a slimmer, sexier, and more toned version of themselves in the hoop. Ryan Seacrest of E! News describes Hoopnotica as "Part dance, part exercise and ALL fun."

Team Hoopnotica will appear on The Shopping Channel, Thursday, July 23, 2009 at 5pm, 8pm and 11pm.

For more information, visit www.hoopnotica.com